1Introduction
Electric Leader ("we", "us", "our") is committed to protecting your personal information and respecting your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website at www.electricleader.co.za or engage with our services.
This policy is governed by the Protection of Personal Information Act 4 of 2013 (POPIA) of South Africa, which regulates the processing of personal information. By using our website or services, you consent to the practices described in this policy.
Our Commitment: We will never sell, rent, or trade your personal information to third parties for their marketing purposes. Your data is used solely to provide you with the best possible service.
2Information We Collect
We collect personal information that you voluntarily provide to us when you request a quote, contact us, or otherwise interact with our business. The categories of information we may collect include:
Information You Provide Directly
- Full name (first and last name)
- Contact telephone number and/or mobile number
- Email address
- Physical address or location / province
- Details of the service you require
- Any additional information included in messages or correspondence with us
Information Collected Automatically
- Browser type and version
- Device type and operating system
- IP address and approximate geographic location
- Pages visited on our website and time spent on each page
- Referring website or source that brought you to our site
| Data Type | Purpose | Legal Basis (POPIA) |
|---|---|---|
| Name & Contact Details | To respond to enquiries and provide quotations | Contractual necessity / Consent |
| Service Requirements | To tailor our quote to your specific needs | Contractual necessity |
| Location / Province | To confirm we service your area and plan travel | Contractual necessity |
| Website Usage Data | To improve website performance and user experience | Legitimate interest |
| Communication Records | To maintain accurate records of our correspondence | Legitimate interest / Legal obligation |
3How We Use Your Information
We use the personal information we collect for the following purposes:
- To respond to your enquiry or quote request promptly and accurately
- To schedule site visits, assessments, and installations
- To send you your requested quotation and follow up on outstanding quotes
- To issue invoices and process payments for completed work
- To communicate with you about the progress of your project
- To send service reminders or maintenance notifications where you have opted in
- To improve our website, services, and customer experience
- To comply with our legal and regulatory obligations under South African law
- To prevent fraud and ensure the security of our business
Marketing: We will only send you marketing communications if you have explicitly opted in to receive them. You may unsubscribe at any time by contacting us at info@electricleader.co.za or by replying "STOP" to any marketing message.
6Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for the purpose of satisfying any legal, accounting, or reporting requirements.
- Enquiry / Quote Records: Retained for 12 months from the date of last contact, unless a contract is entered into
- Client & Contract Records: Retained for 5 years from the date of completion of work, as required for tax and legal purposes under South African law
- Marketing Opt-In Records: Retained until you withdraw consent
- Website Analytics Data: Retained in anonymised form for up to 26 months
When your personal information is no longer required, we will securely delete or anonymise it in accordance with our data destruction procedures.
7Your POPIA Rights
Under the Protection of Personal Information Act (POPIA), you have the following rights regarding your personal information:
- Right to Access: You may request a copy of the personal information we hold about you at any time
- Right to Correction: You may request that we correct any inaccurate or incomplete personal information
- Right to Deletion: You may request that we delete your personal information, subject to our legal retention obligations
- Right to Object: You may object to the processing of your personal information for direct marketing purposes at any time
- Right to Withdraw Consent: Where processing is based on your consent, you may withdraw consent at any time without affecting the lawfulness of prior processing
- Right to Complain: You have the right to lodge a complaint with the Information Regulator of South Africa if you believe your rights have been violated
To exercise any of these rights, please contact our Information Officer at info@electricleader.co.za or call us on +27 76 143 9319. We will respond to all legitimate requests within 30 days.
You may also contact the Information Regulator of South Africa at www.justice.gov.za/inforeg/ if you have concerns about how we handle your personal information.
8Data Security
We take the security of your personal information seriously and implement reasonable technical and organisational measures to protect it against unauthorised access, disclosure, alteration, or destruction. These measures include:
- Secure HTTPS encryption for all data transmitted through our website
- Access controls limiting who within our organisation can access personal data
- Regular review of our data security practices and procedures
- Staff awareness of their data protection obligations
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. In the event of a data breach that poses a risk to your rights and freedoms, we will notify you and the Information Regulator as required by POPIA.
9Third-Party Links
Our website may contain links to third-party websites, including social media platforms (Facebook, Instagram) and communication tools (WhatsApp). These external sites are not operated by us and are governed by their own privacy policies.
We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policy of any site you visit.
10Children's Privacy
Our services are intended for adults aged 18 and older. We do not knowingly collect personal information from children under the age of 18. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately at info@electricleader.co.za and we will take steps to delete such information promptly.
11Changes to This Policy
We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices, technology, legal requirements, or other factors. We will indicate the date of the most recent revision at the top of this page.
We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website or services after any changes constitutes your acceptance of the updated policy.
12Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact our Information Officer:
| Company | Electric Leader |
| Information Officer | Electric Leader Management |
| info@electricleader.co.za | |
| Phone | +27 76 143 9319 |
| +27 76 143 9319 | |
| Address | Johannesburg, Gauteng, South Africa |